Russian developer invades Vietnam search engine market with “Coc Coc”

Long awaited Vietnamese-language search engine developed since 2 years ago by the Russians has been launched in February, 2013. The customization of this search engine has cost his company $15 million including paying for equipment, payrolls and moving 40 Russian programmers to Hanoi, said Viktor Lavrenko, leader of this project. Sutunam team already has hands on this new product in order to bring the most efficient service to clients.


  • It focuses on the needs of small businesses in Vietnam, which are growing to be a developed sector of Vietnam economy
  • It is aimed more closely at targeted geography of users
  • It contains lots more data of local cafes, gas stations and searchable businesses


Coc Coc Vietnamese search engineIt is a challenging mission to change Vietnamese people’s habit of using Google as the solution for all their answers. This will require a lot more marketing beside the great function of Cốc Cốc. Hopefully when the search engine is developed in a mobile platform, we will be able to enjoy more of its ability.

In the mean time, we Sutunam gladly offer the Search Engine Optimization for this new coccoc.com


About Kieu Anh Ngo

Production Coordinator in Sutunam